外資系大手化粧品会社/Global Senior CRM and Loyalty Project Manager
2026/02/12
New
- メーカー : 化粧品
600~900万円
- デジタルマーケティング : CRM
- 東京都
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Key Job Accountabilities Develop the O+O global loyalty strategy for the brand and ensure adoption by markets ? focus on China and Japan Develop creative concepts for loyalty moments across the year: Member’s Day, VIP Day, Birthday ? and ensure rollout and performance tracking with markets Collaborate with creative agencies, based in Asia/Europe to develop new content associated to these moments Provide regular reporting and extract relevant insights, based on the CRM data, to fuel the brand top management and product development teams Ensure brand expression, elevation and consistency across loyalty touchpoints and markets Lead the development of innovative loyalty projects for the brand (AI, gamification), to stand out and express shu uemura’s makeup artistry Collaborate with global (Paris based) and North Asia (Shanghai based) teams to align on strategic priorities in CRM and Loyalty for our brand |